quita culpepper: well if you've been looking fora product to get rid of body fat while tightening the skin, you may want to listen to this. tyler sieswerda: sounds good to me. all new at 6.kvu's jim bergamo here to show us the new technology that promises to do just that withoutany of the pain or downtime. jim... jim bergamo: how you doing there quita, tyler.well doctors will tell you liposuction is the most common fat-reducing procedure, but it requiresa significant amount of downtime. up until now, non-invasive treatments eliminate the downtimebut can be painful due to laser burns. the new venus freeze promises to deliverthe results without the pain. aethetician: it will be about 20 minuteson one side, 20 minutes on the other.
jim: 40-year-old bridget brady is a surgeon,an avid exercise enthusiast and a mother of two. but she says her most recent pregnancy lefther wanting something, her pre-baby body image. bridget: no matter how much i diet or exercise,there are a couple areas of my body that i just would like to be a little tighter and havea little fat reduced on. i have just a little loose areasthat i'd like to work on. jim: despite her want to lose that body fat,brady wasn't about to rush into just any procedure or treatment. bridget: well there are other minimally-invasivetechniques, but i've heard from many people they are very painful and they take a lot of time.and those are things i just wasn't interested in.
jim: then brady heard about new technologycalled the venus freeze. dr. jennifer walden: it uses radio frequencyor sound waves to melt fat and tighten the skin. but what makes this different i think is thatit's painless. it's actually pleasant. jim: the venus freeze uses a magnetic pulsecomponent that induces the release of growth factors required for the sprouting of newblood vessels and the rapid growth of skin cells. an rf component induces collagen and elastinproduction by creating controlled damage and triggering the skin's healing process.the intended result is more vital, toned and healthy-looking skin with improvedelasticity and texture. dr. walden: it involves a modest fat reductionand skin tightening over a period of time.
it's not instant as in one treatment,but it does deliver results, and we have clinical studies to back that up. jim: the venus freeze is fda-approved. and afterfour treatments, it's also brady-approved. bridget: already i can notice some tighteningand i feel actually better in those areas, so i'm already noticing a differencethat i'm happy with. jim: venus freeze stomach treatments takeabout 40 minutes. facial and neck treatments usually last 20 minutes. tyler: now dr. walden says because it takesa series of treatments to see the results, she encourages patients to come back by sellingvenus freeze in packages. six face or neck
treatments costs about $600. eight stomachtreatments run $800. if you'd like more information, we've set up a link at the endof this story on kvu.com.
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